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DHL has released "Rethinking Packaging", a new trend report that examines the future of packaging in the logistics industry. This report breaks down the trend of accelerating rethinking of packaging demand, the evolution of industries and their packaging demands, and provides insights on how packaging innovation will shape more environmentally friendly and efficient logistics operations across all industries. 

Driven by globalization and e-commerce, the overall transportation volume of products continues to increase, and packages travel further through longer and more complex cross-border logistics networks. A survey conducted by DHL on its customers and partners shows that for nine out of ten companies, packaging will play an important role in the next three to five years. Rapid delivery and increasingly popular subscription services lead to frequent single item transportation, resulting in more carbon emissions and packaging waste. 

The increase in the variety of e-commerce products has brought new challenges to transportation and packaging. The surveyed customers believe that they are facing issues such as maintaining reasonable packaging expenses, the number of damaged goods during transportation, and optimizing available transportation capacity. The demand for more sustainable shipping is driving new efforts to minimize waste, promote green materials, and implement convenient recycling systems. 

Retailers are meeting these expectations by providing accessible and recyclable materials, taking advantage of new opportunities to please customers with attractive and easily accessible packaging features.