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　Multi-carrier approach gaining popularity: gone are the days of a single sweep of the dock carrier. Today, online merchant companies are increasingly recognizing the multiple cost savings and delivery time benefits generated by using a multicarrier approach to shipping their e-commerce goods. E-tailers have the option, through multi-carrier software solutions currently available in the market, to ship with multiple carriers based on various criteria, such as lightweight versus heavy weight packages, regional versus national shipments or cross border versus domestic shipments.

　　Day certainty trumps speed: online retailers are often looking for the perfect combination of speed at the lowest possible cost, but based on online merchant customer feedback, many are willing to forego the fastest shipping option in return for accuracy and day-definite shipment options with the ability to use web tracking. DHL eCommerce Solutions’ data and feedback has revealed customer demand for expected date of delivery as opposed to delivery date ranges (e.g. 2-8 day windows) has significantly increased. DHL eCommerce Solutions’ Expedited Max day-definite product has proven to be its fastest growing product with double digit growth in the last year.

　　Inventory stays close to home: despite increased talk about micro fulfillment centers in urban spaces and the expectation that many online retailers will spread their inventory across regions to reduce shipping zones and cost, this trend is developing at a slower pace than once expected given the complexity and cost of regionalization. Many large online retailer merchants continue to dispatch inventory from one to two sites close to their operations to localize shipping points and partner with 3PLs closer to consumers to improve transit times.

　　Inventory management will become more sophisticated: the last 12 months has seen a significant spike in online merchants adopting more sophisticated multi-channel inventory management systems with end-to-end tracking, real-time shipping rates and in-transit details, making for improved inventory management, transparency and better planning for spikes in volume. The adoption of these types of software has shown to significantly enhance e-tailer and shipper relationships given improved forecasting that results in more efficient management and processing of volumes in distribution centers.